Wednesday, October 26, 2016

Dear Target,

Dear Target,
When my son Ronin was born with Down syndrome two years ago, we were shocked and scared but also saddened. Not saddened by the fact he had Down syndrome but by how we knew society would view him.  What would his future be like?
So today, I never imagined in my wildest dreams that my son would be featured in your advertisement three times, with the latest being in your annual Toy book.  You CHOSE to feature two children with Down syndrome and one child in a wheelchair in this year's toy book  and its freaking awesome!
 When I think of inclusion, I think of you Target and thank you!!  By featuring my son in your advertising, you are showing society that all people matter and all people should be treated like everyone else.  And now in my case I can show the world that Down syndrome isn't scary, the possibilities are endless, and most importantly my son and our family are not suffering.  Ronin is the blessing I never knew I needed.  How did I get so lucky?
So cheers to you Target for leading the way in this important mission. I hope many more companies and most importantly people will make inclusion happen and make it stay!

From
Ronin's Mom
Erin



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